Editorial Design

Aim

This unit focuses on developing learners’ skills and understanding in constructing editorial designs for graphic design briefs. Learners will develop solutions to creative design projects for the digital environment.

Learning outcomes

LO1 Understand the principles of editorial design

1.1 Research and evaluate the use of typography in editorial design

1.2 Analyse conventions of editorial layouts

LO2 Understand methods of representing illustrated text material

2.1 Produce imaginative and effective representations of illustrative, photographic and graphic imagery within page layouts

LO3 Be able to produce ideas for page structuring and organisation

3.1 Create rough ideas for design solutions using illustrations and mass text

3.2 Make decisions about designs based on aesthetic and practical considerations

3.3 Present fully finished effective design solutions

LO4 Be able to evaluate design solutions

4.1 Evaluate the effectiveness of ideas for page structuring in terms of visual effects and creative impact

4.2 Evaluate the effectiveness and propose new design solutions in terms of context and communication of meaning.