Global & International Business Contexts Assignment -

Instructions on Assessment: This assignment produce a word-processed report in three parts as detailed below.

The context: You are employed by a consulting company. Your company has recently been approached by a European company that is looking for new business opportunities overseas. One option that has been suggested to the board of directors is the mobile telecom industry in South Africa. Your task is to evaluate the attractiveness of this industry. You are required therefore to carry out the necessary research to construct an analysis of the overall competitiveness and investment attractiveness of South African mobile telecom industry. You should use a range of published sources of information in this task, such as books, academic journals, periodicals, web resources and relevant databases.

Part 1: Porter's National Diamond Analysis

Apply the extended version of Porter's National Diamond (PND) model to the of South African mobile telecom industry.

Part 2: Market Entry Strategy

Based on your research and analysis of the country's institutional environment, discuss the advantages and limitations of using Foreign Direct Investment (FDI) as an entry strategy for South African mobile telecom industry. You need to evaluate at least two relevant market entry modes and provide a clear recommendation.

Part 3: Contemporary Management Issues

Discuss TWO key management issues identified from your analysis (Part 1 and Part 2) that should be taken into account before starting operations in South African mobile telecom industry.

The report should have the following structure:

• Cover page - including the module code, title and word count , your programme, and your student ID
• Table of contents - including the page numbers
• Part 1
• Part 2
• Part 3
• List of references
• Appendices (if necessary)

The word limit for the overall assignment is 3600 words.

Attachment:- Assignment File.rar