ATHE Level 4 Management for Travel and Tourism Specification

Unit aims

To develop an understanding of tourist destinations in the UK and worldwide and knowledge of the cultural, social and physical features of tourist destinations. Also an understanding of the appeal and popularity of tourist destinations and issues that could affect these.

Learning Outcomes

1. Understand the scope of key UK and worldwide tourist destinations

1.1 Analyse main tourist destinations and generators of the world in terms of visitor numbers and income generation

1.2 Analyse statistics to determine tourism destination trends and predict future trend

2. Understand the cultural, social and physical features of tourist destinations

2.1 Analyse cultural, social and physical features of tourist destinations explaining their appeal to tourists

2.2 Compare features of developing and leading tourist destinations

3. Understand how the characteristics of destinations affect their appeal to tourists

3.1 Compare the appeal of current leading tourist destinations with that of currently developing tourist destinations

3.2 Evaluate how characteristics of a tourist destination affect its appeal

4. Understand issues likely to affect the popularity of tourist destinations

4.1 Analyse issues that affect the popularity of tourist destinations

4.2 Discuss the potential for responsible tourism to enhance the host community at worldwide tourist destinations