Business Project Assignment

Learning Outcome 1: Critically evaluate the principles of research in the social sciences and the specialist area within the context of strategic management and leadership.

Learning Outcome 2: Critique research questions in relation to the students' chosen area and to design an appropriate research plan accordingly.

Learning Outcome 3: Critically evaluate relevant literature in the specialist area.

Learning Outcome 4: Evaluate, select and apply appropriate qualitative and/or quantitative data collection, presentation and analysis to their chosen area of research ensuring that evidence gathered, its analysis and conclusions drawn are valid and reliable.

Learning Outcome 5: Construct an original piece of research of their own design and demonstrate independent research, presentation skills and reflect on personal development.

ASSESSMENT DETAILS

Students may choose one of the following project approaches;

1. Business Plan: Create a business plan for either a new enterprise, or a completely new business unit within an existing large company / organisation. The Business Plan would not have to have been implemented, for students to be able to submit it.

2. Business Project: Create a project plan or take on an improvement activity for a large company / organisation. The project plan would see the students utilise project management framework and approaches, and would include analysis of a problem or opportunity, providing a possible solution. The project does not need to have been started, for students to be able to submit it.

3. White Paper: A self-selected topic, approved by ULBS, the student wishes to explore in-depth and provide a thorough analysis of, addressing a contemporary issue, proposing ways forward for a specified stakeholder.