Introduction to Business and Management

Company - British airways

You will produce a group presentation about a UK based business that you have selected. Your presentation will analyse the internal and external environment of your business. You will also investigate the organisational structure types and importance of problem solving in business and management.

Your presentation must include notes and the given word count is 3000 words (slides + Appendix slides)

Scenario

The assessment requires you to produce a group presentation (4-5 students). Your presentation should be around 3000 words (Slides + Appendix Slides). Each group will be given 25 minutes to present, and each member must (equally) participate in the presentation.

You need to choose a UK company from the following sectors (only one sector):

The company here is the British Airways

- Automobile
- Airline
- Telecommunication
- Chain Restaurants
- Chain Hotels

Remember it must be a UK business and you have to analyse the UK environment for the business. We encourage you to choose a large organisation for which you are sure you can find a lot of relevant information through the e-library resources, company website, relevant industry reports. When choosing a company operating in several industries, please focus on one industry only as otherwise you will not have enough space to provide an accurate analysis.

Read the scenario above before undertaking the tasks which will include the following:

1. Provide a detailed introduction to your chosen business. - Luis
2. Using PESTLE analysis model discuss both the positive and negative influence/impact the macro environment has on your business. - Adi
3. Identify the key strengths and weakness of your business. Explain how it interrelates with your findings of the external environment discussed above. - Alex
4. Identify/create and explain the organisational structure of your selected business. Remember to use all the learnt terminologies in this topic to elaborate. - Flo
5. Discuss a current issue that your selected business is facing and as a group solve their problem and suggest your - Sisi-600 words

recommendation. Remember the techniques you learnt in class for problem solving.

Format

The full presentation must contain 12-15 presentation slides followed by 7-8 appendix slides. The appendix slides themselves will not be used in the spoken presentation. The appendix slides should provide relevant information that supports the main points of the presentation for example, it may identify additional benefits or concerns, explain theoretical justifications, or provide tables, graphs or figures or other details which would be too crowded for the presented slides.

A full reference list should be included in a separate slide(s). Citations and references should be provided using the Harvard style.
Charts, diagrams, and figures may all be used wherever appropriate to the points being made. Please do not use footnote.

Assessment

Important: If you encounter technical issues uploading with your assessments, you should immediately email your Module Leader with a copy of your assessment and a screenshot of the technical error showing the time of the issue before the assessment deadline. Please remember that it is your responsibility to ensure submission deadlines are met.

Assignment Structure: Group PowerPoint presentation Cover Slide

This should clearly follow the cover page template in your Module Handbook: Your Name and ID, Module Name and Code, Assignment Name and Number and the Word Count.

Introduction
• Introduction to your selected business.
• Structure of your presentation.

Main Body
• PESTLE analysis for your business highlighting the influence/impact it has.
• Mention the key strengths and weakness of your business.
• Explain how the strengths and weakness interrelates with the external environment.
• Organisational structure of your selected business.
• Select a current issue that your selected business is facing
• Suggest a solution for the problem.

Conclusion
• Summary of your findings in this presentation.

References
• References must be included in the form of Harvard Referencing.
• This is an academic presentation; therefore, proper referencing is expected.
• Images used should be referenced.
• Should include in-text and Reference list.
• You must also include notes elaborating the point mentioned in each slide.

British Airways

Discuss a current issue that your selected business is facing and as a group solve their problem and suggest - Sisi- 600 words

Problem solving:

It consists of five stages:

1. Define the problem
2. Generate new ideas
3. Evaluate and select solutions
4. Implement
5. Evaluate